About this course

Type
Short Course
Accredited
Yes
Mode
Online
Duration

3-4 Months

Price
R299 P/M

Course Description

Accelerate Management School’s Social Media Marketing Course, accredited by QCTO and QLS, is designed for marketing professionals, entrepreneurs, and anyone keen to excel in digital marketing.

You’ll learn to create, implement, and optimise social media campaigns across platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, and Snapchat. The course covers tailoring content, analysing user engagement, and refining strategies to boost reach.

Stay updated with trends in influencer partnerships, content marketing, and AI-driven customer interactions. With hands-on assignments and real-world examples, you’ll gain both theoretical and practical skills. Start anytime, learn at your own pace, and transform your approach to social media marketing.

  • Designed for aspiring Digital Marketing Managers
  • Courses tailored to 21st-century business trends
  • Accredited by QCTO and QLS (UK)
  • BEE compliant institution
  • Skills levy reclaimable upon enrolment
  • Internationally accredited
  • Marketing professionals looking to anhance their social media skills
  • Entrepreneurs aiming to use social media for brand growth
  • Individuals pursuing a career in social media management or digital marketing
  • Brand managers and marketing executives developing strategies
  • Small business owners wanting to improve their social media presence
  • Freelancers or consultants specialising in social media marketing
  • Digital marketers seeking to stay updated on advanced techniques

3-4 Months

The Social Media Marketing course completion time depends on how quickly you learn.

Start your educational journey with Accelerate Management School’s Social Media Marketing Course. Designed to fit into your lifestyle, you can begin whenever you’re ready and learn at your own pace. Enjoy consistent support throughout your studies.

Upon enrolment, you will receive:

  • Personalised login details for course access
  • Ongoing support throughout your Social Media Course
  • Comprehensive completion certificate in both digital and hard copy forms

 

  • Matric/Grade 12 required
  • Reliable internet or Wi-Fi access essential
  • Mobile or desktop device necessary
  • Mature Age exemption for those aged 23 and above
  • Must have English reading and writing skills
  • QCTO – Quality Council for Trade and Occupations
  • QLS – Quality Licence Scheme UK
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Quality Licence Scheme Logo

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Register now for just

R299 per month

Unlock the full potential of hassle-free payments. With our offer of just R299 per month, you can start enjoying the benefits immediately—with no upfront costs and zero interest charges. Plus, get started on your course right away once we've verified your banking details.
No contract
Month to month
No deposit required
Get started Right Away
R299
/per month

Modules

  • Brand presence on social media
  • Blending social media and traditional media
  • Engaging with your brand’s audience
  • Strategies for engagement and marketing
  • Building your target audience and persona
  • Tailoring your content for your audience and social media channel
  • Exploring different social platforms
  • Social sharing platforms
  • Microblogging platforms
  • Understanding how to incorporate blogging into social media
  • Social bookmarking platforms and their use 

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  • Target market behaviour
  • Content style guide
  • Content marketing strategy
  • Setting content marketing targets
  • Understanding curated and created content.
  • Content marketing on different social platforms 

  • How to use hashtags effectively
  • Planning your content calendars
  • Identifying gaps in your content
  • Building a content marketing inventory

  • Setting SMART goals and objectives
  • Social media campaign design
  • Designing content goals
  • Designing campaign goals and strategies
  • Facebook campaigns
  • Instagram campaigns
  • LinkedIn campaigns
  • YouTube campaigns
  • Twitter campaigns
  • Fundamentals of influencer marketing
  • Understanding your social analytics and making strategic decisions

  • Understanding community management
  • Setting your social community guidelines
  • Setting business policies for social media
  • Online reputation management (ORM)
  • Dealing with negative and positive audience responses
  • Guidelines for monitoring
  • Social media customer service strategies
  • Crowdsourcing
  • Learning the skills needed for management

  • Introduction to advertising
  • Understanding your target audience
  • Establishing the right payment models for your business goals
  • Facebook advert designing
  • Instagram advert designing and formatting
  • Twitter advert creation
  • LinkedIn advertising creation and design
  • YouTube Advertising and design strategies
  • Setting up marketing budgets for different platforms
  • Understanding your advertising metrics and setting KPI’s

  • Understanding what brand identity and the purpose is thereof
  • Becoming a customer-centric organisation
  • Components of brand identity
  • Understanding brand vision
  • Brand purpose and positioning
  • Brand personality
  • Brand language

  • Introduction to social media optimisation
  • Understanding ROI for social media
  • Steps to measure ROI
  • Tools to measure ROI
  • Determining your objectives and KPI’s for your social media marketing plan
  • Conversion Analysis of social media
  • Understanding data types for social media advertising and marketing
  • Understanding your social media analytics for all platforms

  • How to create a strategy that suits your business
  • Defining your social media objectives
  • Understanding competitive analysis
  • Understanding the SWOT analysis
  • Elements of a strategy plan
  • Putting a strategy plan together 

Pricing

Pay as you learn

Unlock the full potential of hassle-free payments. With our offer of just R299 per month, you can start enjoying the benefits immediately—with no upfront costs and zero interest charges. Plus, get started on your course right away once we’ve verified your banking details.

R299
PER MONTH
Flexable. Affordable. Your pace.

All-in-one platform

Get the same accredited qualification and spread the cost with affordable, month-to-month payments. No contract. No deposit. Just a smarter way to invest in your future.

Month to month
No deposit
Accredited and online
No contract
Get started right away
Full time student support

Accreditation

  • QCTO – Quality Council for Trade and Occupations
  • QLS – Quality Licence Scheme UK

STUDY ANYWHERE AND ANYTIME

Accelerate makes studying online simpler than ever. Access your course content instantly using a laptop, smartphone, or tablet, and benefit from the flexibility to learn when it suits you best.

STUDY ANYWHERE AND ANYTIME

Career Opportunities

  • Social Media Manager
  • Digital Content Creator
  • Social Media Strategist
  • Social Media Analyst
  • Influencer Relations Manager
  • Online Community Manager
  • Social Media Advertising Specialist
Commercial Business Innovation and Development Course

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      Frequently Asked Questions

      Yes, our Social Media Marketing Course is accredited by QCTO and QLS UK, making it both locally and internationally relevant.

      Most students complete the course in 3-4 months. However, you can take longer if needed.

      You can start the course at any time of the year, whenever you are ready.

      This certification qualifies you for social media roles in marketing and advertising agencies, or to run your own business in this field. The course provides a broad understanding of social media and digital marketing.

      Yes, the course includes quizzes, assignments, and a final exam to evaluate your understanding and application of the material.

      Yes, student support is available Monday to Friday, 9 am to 5 pm. Our trained assessors and facilitators are here to assist you with your marketing studies.

      Yes, you will have lifetime access to the course content even after completion.

      Absolutely! The Social Media course is designed to be flexible, allowing you to study during evenings or weekends.

      You can enroll directly through our website or by contacting our admissions team.

      You are welcome to pay for the course upfront and in addition, Accelerate offers monthly promotions, with up to 50% off.

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